Podcast: Needs Assessment Captures Micro Reality

Posted on | September 29, 2008 | 1 Comment

In this week’s microbusiness news, we have an important small business needs assessment and, of course, we have the economy.

You didn’t really think I said everything I had to say on the subject last week, did you?

That needs assessment comes to us from our friends over at REAP and, while all the survey respondents live and work in Nebraska, the results sound like almost every microbusiness I know about. Of course, researchers being the way they are, nobody is going to believe that until a few more such needs assessments come along with approximately the same results.

But you and I know better.

There’s also some news about the part of the economy that doesn’t happen on Wall Street and the year’s first assessment of the upcoming year end holiday shopping season.

Listen to the Microbusiness News Briefs Podcast

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For more information:

Small Businesses in Rural Nebraska: Their Needs and Thoughts
Article: Credit Crunch Hits Small Business (CNNMoney.com)
National Retail Federation
Shop.org
Article: No Such Thing as Free Shipping? (Advertising Age)

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