Marketing 101 – for federal lawmakers
One of the most peculiar things about the federal government is how often lawmakers try to incentivize behavior without stopping to ponder whether they are offering people something they actually want.
Or maybe it’s just that they don’t care whether microbusinesses play or stay out of the game.
Today, according to the press release that the relevant [...]
Podcast: Energy Bill Shoots, But Misses Micros
This week’s podcast edition of the Microbusiness News Briefs is live and kicking. We’re covering the small business provisions in the CLEAN Energy Act that nobody told you about, the upcoming Senate markup of a bill to reauthorize the SBA entrepreneurial development programs, and an article that really damns small businesses with very faint praise.
And, [...]
Microbusiness: you can find one under every rock
I really do think that microbusinesses are some of the most interesting creations in the economic universe.
One of the things that makes them so interesting are they ways they can create new heights of niche.
There’s a guy in Brooklyn, NY named Michael Hearst who nicely illustrates the point. He made the national news on Friday [...]



Dawn Rivers Baker, aka The Journal Blogger, is the editor and publisher of The MicroEnterprise Journal, and the self-proclaimed Socrates of the small business blogosphere. See her 


